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Sunday, May 19, 2024

The Freelance SEO Professional's Journey, How To Get Started In SEO [Survey Results] - Search Engine Journal

Last updated Thursday, December 8, 2022 06:05 ET , Source: NewsService

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SEO is a field that’s ripe with opportunities to build fulfilling careers, though there’s no clearly defined path to getting started.

There aren’t necessarily any degrees required to work in SEO. This leaves many aspiring practitioners left to wonder how they can prove they’re qualified for the job.

You’ll probably get ten different answers if you ask ten SEO pros how they got their first job. One or more of those answers is likely to revolve around freelancing.

Working as an independent contractor is how a meaningful percentage of people get their start in SEO. Some use freelancing as a stepping stone to an in-house or agency position, while others build their whole career around it.

According to data in our State of SEO in 2022, practitioners can find significant success doing freelance work. Close to 45% of freelance and contract respondents reported earning $75,000 to $149,000.

In this article, we’ll look deeper at the data surrounding this curious group of SEO professionals.

How do you become an SEO freelancer? What does an SEO freelancer do? Most importantly, how does an SEO freelancer get clients?

This article expands on the data found in our annual State Of SEO Report. Download the full report to see the first-party data.

Many SEO Professionals Get Their Start...



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