How fast is your website? Have you given it a health check recently? Did you know a one to three-second delay increases a website visitor’s likelihood to bounce by 32%? Another report suggests conversion rates drop by an average of 4.4% with every additional second of load time.
The speed of your website must not be underestimated. Having a fast website will allow users to see your content quicker, which leads to them engaging more, and ultimately increasing your lead conversion rate. Put simply, a quick website will get you more sales leads.
In regards to SEO, website speed is a huge factor in how Google will rank your site. Google understands the importance of speed for user experience, so uses this in its algorithm to rank sites.
If your website takes longer than five seconds to load, you’ll lose a number of potential customers, who will simply bounce back to Google search. Each and every second impacts your conversion rate. Obviously, the majority of your traffic will now be on a mobile phone, so understanding how fast your site loads on a 3G or 4G signal can also highlight any potential issues.
In our latest video for Property Industry Eye, we’ve taken a look at website speed and its importance. In the video, you can see a recent client example, where we launched a new, quicker site for them, which in turn saw increased performance for page views and sales leads.
Watch the video on why speed matters!
So how can you accelerate your website? Sometimes it can be as...
Read Full Story: https://news.google.com/__i/rss/rd/articles/CBMiYWh0dHBzOi8vcHJvcGVydHlpbmR1c3RyeWV5ZS5jb20vZXN0YXRlLWFnZW5jeS13ZWJzaXRlcy1uZWVkLXRvLWJlLWZhc3QtdG8td2luLXRoZS1yYWNlLW9uLWdvb2dsZS_SAQA?oc=5
Your content is great. However, if any of the content contained herein violates any rights of yours, including those of copyright, please contact us immediately by e-mail at media[@]kissrpr.com.
