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Thursday, November 28, 2024

Is Code To Text Ratio A Google Ranking Factor? - Search Engine Journal

Last updated Wednesday, December 14, 2022 06:05 ET , Source: NewsService

Have you considered how the volume of code versus the amount of text on a page can affect your ranking? Find out what the evidence says.

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You probably already know that your website’s coding can impact your search engine rankings.

You know that adding snippets for SEO, like a meta description, alt tags, and title tags, can significantly improve your visibility to search engines.

But, you may not have considered how the volume of code versus the amount of text on that page can affect your ranking.

It’s a concept known as “code-to-text ratio,” which can dramatically affect user experiences, page indexing, and page speed.

But what makes a good code-to-text ratio? And more importantly, how much does it factor into your search ranking?

The first question is easy to answer but has complex execution. A page should have just as much code as it needs and, at the same time, just as much content as the users need.

Focusing on the exact ratio is, in most cases, not necessary.

The second factor requires a deeper dive.

The Claim: Search Engines Value Code-To-Text Ratios When Ranking Sites

There’s no question that your code-to-text ratio affects how visitors experience your website.

Sites that are too code-dense will have slower loading times, which can frustrate users and drive them...



Read Full Story: https://news.google.com/__i/rss/rd/articles/CBMiVmh0dHBzOi8vd3d3LnNlYXJjaGVuZ2luZWpvdXJuYWwuY29tL3JhbmtpbmctZmFjdG9ycy9jb2RlLXRvLXRleHQtcmF0aW8tcmFua2luZy1mYWN0b3Iv0gEA?oc=5

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