Shekinah Haywood, founder of Haywood Financial, is no stranger to the adversity that surrounds the insurance landscape. Her journey from various professions to becoming an innovator in the insurance industry is a testament to her resilience and dedication to helping others. Shekinah’s life and career path have been anything but ordinary, shaped by her personal struggles and steadfast commitment to making a positive impact on her community.
Haywood Financial
Shekinah’s career has been marked by a consistent desire to help others. Her professional background is as diverse as it is impressive. With Bachelor’s degrees in Criminal Justice, Psychology, and Master’s in Mental Health and Family Therapy, she has always sought roles that impact people’s lives positively. Before venturing into the insurance industry, she worked as a teacher, 911 dispatcher, and even a family therapist. However, she found that being a therapist was not the right fit for her. “The emotional toll of the job made it difficult for me to disconnect from my clients,” she expresses.
In 2010, Shekinah decided to make a career change, seeking a new path that would allow her to continue helping others in a different capacity. This led her to the insurance industry, where she saw an opportunity to make a significant impact by educating people about their insurance options and ensuring they had the coverage they needed.
Her passion for insurance was further ignited by a personal tragedy. In 2016, just weeks after opening her own bakery in Charlotte, she was involved in a severe car accident. The accident left her permanently disabled, requiring seven surgeries and a year in a wheelchair. Despite losing her ability to run her bakery due to her injuries, Shekinah Haywood refused to give up on entrepreneurship.
These challenges she faced during her recovery highlighted the importance of understanding and having the right insurance coverage. Even with her education and multiple degrees, she found navigating the insurance system confusing and frustrating. This experience fueled her determination to help others avoid similar struggles.
Shekinah founded Haywood Financial with a mission to change the narrative around insurance. She aims to provide clients with the information they need to make informed decisions, rather than simply pushing the cheapest options for commission. “A lot of people think about insurance in terms of affordability rather than what policy actually meets their needs,” she explains. “I want to educate people so they can make the best decisions for their health and well-being.”
This revolutionary founder’s drive to succeed is deeply personal. As a single mother of five children, she is determined to provide for her family and leave a legacy of opportunity and security. Her experiences have shaped her approach to business and life, emphasizing the importance of perseverance and resilience. “I want my children to have the education and opportunities they deserve,” she says. “I’ve worked hard to ensure they can follow their dreams without limitations.”
Her vision for Haywood Financial extends beyond her business. Shekinah hopes to take her knowledge and passion into schools, churches, and community centers, offering free seminars to educate people about insurance. Her goal is to demystify the industry and help individuals understand their benefits and coverage options. “I’ve always been a helper, and I feel like my presence in this industry can make a real difference,” Shekinah Haywood says. “I want to prepare my clients before they even talk to me, reviewing their health needs and making sure they have the coverage that truly benefits them.”
Shekinah Haywood
Shekinah’s story is one of overcoming immense challenges. From surviving domestic violence to rebuilding her life after a debilitating accident, she has shown incredible strength and determination. Her ability to continue moving forward, despite the obstacles, is a source of inspiration for many. “My journey has been tough, but I haven’t given up,” she reflects. “I want to leave my children a legacy they can be proud of, and I want to help others avoid the struggles I faced.”
Her extensive background in various helping professions, including education and therapy, has equipped her with unique insights into the needs of her clients. She understands the complexities of the insurance system and is dedicated to simplifying it for those she serves. “Many people don’t understand their insurance, and that can lead to unnecessary stress and financial hardship,” she says. “I want to make sure my clients are informed and confident in their coverage.”
Shekinah’s journey is a powerful reminder of the strength of the human spirit. Through her work with Haywood Financial, she is transforming the insurance industry and making a lasting impact on her community. Her story is one of hope, resilience, and the unwavering belief that with the right support and knowledge, anyone can overcome adversity and achieve their dreams.
As this visionary continues to grow her business and expand her reach, her commitment to helping others remains at the forefront of everything she does. Shekinah Haywood’s vision for a more informed and empowered community is a testament to her dedication and passion for making a difference.
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Name: Shekinah Haywood
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